Zuo and House Tipster bring virtual reality experience to High Point Market
First launched at Las Vegas Market
Alex Milstein, October 23, 2018
HIGH POINT – At the recently concluded High Point Market, House Tipster displayed a customized virtual reality (VR) presentation in Zuo’s showroom using 3D models of Zuo furniture and Zuos 360 Experience.
The showroom display included two oversized touch screens for showcasing each brands’ digital media, and an elevated stage where attendees could test the experience. Stepping into a virtual world, attendees saw diverse, changing room designs—from kitchens to living rooms.
“Working with 3D models and House Tipster’s technology, the team created an impressive one-of-a-kind VR experience,” says Zuo CEO Luis Ruesga. “Many of our customers had never tried VR before, or even tried on VR googles. Once they got accustomed to floating 15 feet off the ground and the freedom you enjoy from almost flying in a virtual room, they loved the overall experience.”
Zuo and House Tipster’s partnership was first launched during summer 2018 Las Vegas Market, where they saw heavy traffic to the elevated and glowing platform.
“With VR technology, the speed at which you can alter your surroundings to change the look, feel and texture of your virtual world is incredible,” Ruesga adds. “The best part of partnering with House Tipster was their ability to create a customized Zuo virtual world. We appreciate their team effort to work with us at both Las Vegas Market and High Point Market.”